In search of a new logic for marketing : (Record no. 48950)
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000 -LEADER | |
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fixed length control field | 01245pam a22003371a 4500 |
001 - CONTROL NUMBER | |
control field | 4914631 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OCoLC |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20210921175408.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 061108s2007 nju b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780470061299 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780470061299: |
Terms of availability | £26.99 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (OCoLC)124914631 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | UKM |
Transcribing agency | UKM |
Modifying agency | YDXCP |
042 ## - AUTHENTICATION CODE | |
Authentication code | ukblsr |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8001 |
Item number | GRO |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Grönroos, Christian, |
Dates associated with a name | 1947- |
9 (RLIN) | 43869 |
245 10 - TITLE STATEMENT | |
Title | In search of a new logic for marketing : |
Remainder of title | foundations of contemporary marketing theory / |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Hoboken, N.J. : |
Name of publisher, distributor, etc. | Wiley, |
Date of publication, distribution, etc. | 2007. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xi, 223 p. ; |
Dimensions | 26 cm |
336 ## - CONTENT TYPE | |
Content type term | text |
Source | rdacontent |
337 ## - MEDIA TYPE | |
Media type term | unmediated |
Source | rdamedia |
338 ## - CARRIER TYPE | |
Carrier type term | volume |
Source | rdacarrier |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and index. |
520 8# - SUMMARY, ETC. | |
Summary, etc. | This textbook is an inspirational collection of seminal articles from a leading author in the field. They build to form a clear picture of the continuous development of the field, leading to a synthesis article and a comprehensive concluding chapter. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing. |
9 (RLIN) | 4282 |
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) | |
a | 130520 |
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
a | .b10521343 |
b | smmai |
c | - |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Suppress in OPAC | 0 |
948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN) | |
h (OCLC) | NO HOLDINGS IN LQI - 3 OTHER HOLDINGS |
998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
Operator's initials, OID (RLIN) | 0 |
Cataloger's initials, CIN (RLIN) | 080115 |
First Date, FD (RLIN) | m |
Local | a |
-- | 0 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Other/Generic Classification Scheme | ATU Sligo Yeats Library | ATU Sligo Yeats Library | Main Lending Collection | 15/01/2008 | 39.43 | 6 | 3 | 658.8001 GRO | 0073635 | 06/06/2017 | 1 | 39.43 | 06/06/2017 | Standard Loan |