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Successful marketing research : the complete guide to getting and using essential information about your customers and competitors /
By: Hester, Edward L
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Series: Wiley small business editions: Publisher: New York : Wiley, c1996Description: xv, 240 p. : ill. ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0471123811 (acidfree paper); 9780471123811; 0471123803 (pbk. : acid-free paper).Subject(s): Marketing researchDDC classification: 658.83
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Standard Loan
|
ATU Sligo Yeats Library Main Lending Collection | 658.83 (Browse shelf(Opens below)) | 1 | Available | 0034142 |
Total holds: 0
Includes bibliographical references (p. 232-234) and index.