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Global marketing strategies /
By: Jeannet, Jean-Pierre
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Contributor(s): Hennessey, Hubert D.
Publisher: Boston : Houghton Mifflin, 1998Edition: 4th ed.Description: xxi, 918 p. : ill. ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 039587162X; 9780395871621.Subject(s): Export marketing -- Management -- Case studies | Export marketing -- ManagementDDC classification: 658.8
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Standard Loan
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ATU Sligo Yeats Library Main Lending Collection | 658.8 JEA (Browse shelf(Opens below)) | 2 | Available | 0045277 |
Total holds: 0
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| 658.8 HIA The portable MBA in marketing / | 658.8 HUT Marketing : a resource book / | 658.8 JEA Global marketing strategies / | 658.8 JEA Global marketing strategies / | 658.8 JEA Global marketing strategies / | 658.8 JOB Principles and practice of marketing / | 658.8 JOB Principles and practice of marketing / |
Includes bibliographical references and indexes.