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Tourism's new markets : [electronic book] : drivers, details and directions /

Contributor(s): Pearce, Philip L [editor] | Correia, Antónia [editor].
Series: Advances in Tourism Marketing.Publisher: Wolvercote, Oxford : Goodfellow Publishers, Limited, [2020]Description: 1 online resource (343 pages).Content type: text Media type: computer Carrier type: online resourceISBN: 9781911635642.Subject(s): Tourism -- MarketingDDC classification: 338.47910688 Online resources: Click here to access ebook
Contents:
Cover -- Title Page -- Contents -- 1 Introduction: Traversing an unprecedented divide -- Philip L. Pearce and Antónia Correia -- Part I: Drivers of the new globally significant tourism markets -- 2 Post-communist tourism in Cambodia -- Noel Scott and Bill Carter -- 3 New edges from China: Emerging tourism markets driven by young Chinese -- Jing Li and Ding Xu -- 4 A panorama of Muslim tourists' queries: What do they want to know about travelling? -- Hera Oktadiana -- 5 Creating the new coffee tourism market: Disneyization processes at work in Indonesia -- Heri P.D. Setiyorini
6 Failures and successes in emerging and developed tourism markets -- Edina Ajanovic and Beykan Çizel -- Part II: Niche and distinctive new tourism market groups -- 7 Astronomy tourism: A rising star among niche markets -- Junjie (Teddy) Wen -- 8 Motivations, preferences and personality of senior tourists: Cross-cultural comparison between American and Chinese groups -- Felix Elvis Otoo and Seongseop (Sam)Kim -- 9 Popular culture tourism: trend or transition? -- Valeriya Radomskaya -- 10 Paranormal tourism: Old beliefs and new markets -- Chonlada Pharino
11 Listening to children as a tourism market: The Asian context -- Zohre Mohammadi -- 12 Tourism luxury values: a global approach -- Antónia Correia, Helena Reis and Vahid Ghasemi -- Part III: New ways of marketing to emerging tourist markets -- 13 Long-stay tourists and the world of international retirement migration -- Simon Hudson and Louise Hudson -- 14 Investigating the affective image of emerging tourism destinations -- Adriana F. Chim-Miki, Metin Kozak and Edvan Cruz Aguiar -- 15 Regional destination branding in a developing country context -- Mostafa Selima, Alan Fyall and Giulio Ronzoni
16 Authenticity and aesthetics of global tourists' experiences -- Eunkyung Park -- 17 Misbehaviours of emerging tourism markets -- Philip L. Pearce -- 18 New markets and selling hope in a changed tourism world -- Philip L. Pearce and Antónia Correia -- 19 Conclusion -- Antónia Correia and Philip L. Pearce -- Index
Summary: With contributions from international experts in the field, this volume provides a research-led perspective to explore and understand emerging markets and segments and develop a new research framework. A must have volume for higher level undergraduates, graduate students and practitioners in the fields of tourism.
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Includes bibliographical references and index.

Cover -- Title Page -- Contents -- 1 Introduction: Traversing an unprecedented divide -- Philip L. Pearce and Antónia Correia -- Part I: Drivers of the new globally significant tourism markets -- 2 Post-communist tourism in Cambodia -- Noel Scott and Bill Carter -- 3 New edges from China: Emerging tourism markets driven by young Chinese -- Jing Li and Ding Xu -- 4 A panorama of Muslim tourists' queries: What do they want to know about travelling? -- Hera Oktadiana -- 5 Creating the new coffee tourism market: Disneyization processes at work in Indonesia -- Heri P.D. Setiyorini

6 Failures and successes in emerging and developed tourism markets -- Edina Ajanovic and Beykan Çizel -- Part II: Niche and distinctive new tourism market groups -- 7 Astronomy tourism: A rising star among niche markets -- Junjie (Teddy) Wen -- 8 Motivations, preferences and personality of senior tourists: Cross-cultural comparison between American and Chinese groups -- Felix Elvis Otoo and Seongseop (Sam)Kim -- 9 Popular culture tourism: trend or transition? -- Valeriya Radomskaya -- 10 Paranormal tourism: Old beliefs and new markets -- Chonlada Pharino

11 Listening to children as a tourism market: The Asian context -- Zohre Mohammadi -- 12 Tourism luxury values: a global approach -- Antónia Correia, Helena Reis and Vahid Ghasemi -- Part III: New ways of marketing to emerging tourist markets -- 13 Long-stay tourists and the world of international retirement migration -- Simon Hudson and Louise Hudson -- 14 Investigating the affective image of emerging tourism destinations -- Adriana F. Chim-Miki, Metin Kozak and Edvan Cruz Aguiar -- 15 Regional destination branding in a developing country context -- Mostafa Selima, Alan Fyall and Giulio Ronzoni

16 Authenticity and aesthetics of global tourists' experiences -- Eunkyung Park -- 17 Misbehaviours of emerging tourism markets -- Philip L. Pearce -- 18 New markets and selling hope in a changed tourism world -- Philip L. Pearce and Antónia Correia -- 19 Conclusion -- Antónia Correia and Philip L. Pearce -- Index

With contributions from international experts in the field, this volume provides a research-led perspective to explore and understand emerging markets and segments and develop a new research framework. A must have volume for higher level undergraduates, graduate students and practitioners in the fields of tourism.

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