Consumer marketing : a resource-based approach for the hospitality and tourism industries /
By: Teare, Richard.
Contributor(s): Calver, Stephen.
Series: Hospitality and tourism resource-based series.Publisher: London, Eng. : Cassell, 1996Description: iv, 60 p. ; 30 cm.ISBN: 0304338591 (hdbk); 0304334421 (pbk).Subject(s): Service industries -- Management -- Study and teaching | Service industries -- Marketing | Hospitality industry -- Marketing | Tourism -- MarketingDDC classification: 338.47910688Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Standard Loan | ATU Sligo Yeats Library Withdrawn | 338.47910688 (Browse shelf(Opens below)) | 1 | Available | 0039694 |
Total holds: 0