Basic marketing research : applications to contemporary issues /
By: Malhotra, Naresh K
.
Publisher: Upper Saddle River, NJ : Prentice Hall, 2002Description: xxxiii, 685 p. : ill. (some col.) ; 26 cm. + 1 CD-ROM (4 3/4 in.).Content type: text Media type: unmediated Carrier type: volumeISBN: 0133768562; 9780133768565:; 0130090484.Subject(s): Marketing research![](/opac-tmpl/bootstrap/images/filefind.png)
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
![]() |
ATU Sligo Yeats Library Main Lending Collection | 658.83 MAL (Browse shelf(Opens below)) | 1 | Available | M023901 |
Total holds: 0
Browsing ATU Sligo Yeats Library shelves, Shelving location: Electronic Media Close shelf browser (Hides shelf browser)
![]() |
![]() |
![]() |
![]() |
![]() |
![]() |
![]() |
||
658.83 KIN Marketing research :an applied approach / | 658.83 MAL Marketing research : an applied approach / | 658.83 MAL Marketing research : an applied approach / | 658.83 MAL Basic marketing research : applications to contemporary issues / | 658.84 SHU E-business with Net.Commerce / | 658.84 SHU E-business with Net.Commerce / | 658.3 ROB Organizational behavior / |
Includes bibliographical references and indexes.