Ethical issues in international marketing /
Contributor(s): Delener, Nejdet, Ph. D.
Series: Journal of Euromarketing ; Volume 4, Number 2, 1995.Publisher: New York : International Business Press, c1995Description: 117 p. : ill. ; 23 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 1560247355 (acidfree paper); 9781560247357; 9781560247357 (acid-free paper).Subject(s): Export marketing -- Moral and ethical aspects | Marketing -- Moral and ethical aspects | International business enterprises -- Moral and ethical aspects | Consumer behavior -- Moral and ethical aspectsDDC classification: 174.4| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Standard Loan
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ATU Sligo Yeats Library Main Lending Collection | 174.4 DEL (Browse shelf(Opens below)) | 1 | Available | 0066547 |
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Includes bibliographical references and index.
The growing importance of ethical issues in international marketing and their practical relevance : an introduction / Nejdet Delener -- Ethics and transnational corporations in developing countries : a social contract perspective / Hudson P. Rogers, Alphonso O. Ogbuehi, C.M. Kochunny -- The impact of international gray marketing on consumers and firms / Lynette Knowles Mathur -- Ethical decision making in Turkish sales management / Arturo Z. Vásquez-Párraga -- Consumer ethics in developing countries : an empirical investigation / Jamal A. Al-Khatib, Kathryn Dobie, Scott J. Vitell.