Strategic management and marketing in the service sector /
By: Grönroos, Christian.
Publisher: Lund, Sweden : Bromley, Kent, England : Studentlitteratur ; Chartwell-Bratt, 1984Description: 135 p. : ill. ; 23 cm.ISBN: 9144439113; 9789144439112; 0862380596; 9780862380595.Subject(s): Strategic planning | Service industries -- Marketing | Service industries -- Mathematical modelsDDC classification: 658.8Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Standard Loan | ATU Sligo Yeats Library Main Lending Collection | 658.8 GRO (Browse shelf(Opens below)) | 1 | Available | 0088436 |
Total holds: 0
Bibliography: p. 130-135.