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Essentials of services marketing /
By: Lovelock, Christopher H.
Contributor(s): Wirtz, Jochen | Chew, Patricia.
Publisher: Singapore ; Hong Kong : Prentice Hall, 2009Description: xxxii, 567 p. : col. ill. ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9789810679958 (pbk.); 9789810679958:; 9810679955 (pbk.).Subject(s): Service industries -- Marketing
| Professions -- MarketingDDC classification: 658.8
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Standard Loan
|
ATU Sligo Yeats Library Main Lending Collection | 658.8 LOV (Browse shelf(Opens below)) | 1 | Available | 0075816 |
Total holds: 0
Includes bibliographical references and indexes.