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E-commerce : business, technology, society /
By: Laudon, Kenneth C
.
Contributor(s): Traver, Carol Guercio.
Publisher: Harlow : Pearson Education Limited, 2012Edition: 8th ed., int. ed.Description: 909 p. : ill. ; 30 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0273761293; 9780273761297:; 9780273761297.Subject(s): Electronic commerce | Internet marketing | Information technologyDDC classification: 658.872 Summary: This text emphasizes the three major driving forces behind e-commerce: technological change, business development, and social issues, to provide a coherent conceptual framework for understanding the field.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Standard Loan
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ATU Sligo Yeats Library Main Lending Collection | 658.872 LAU (Browse shelf(Opens below)) | 1 | Available | M035108 |
Total holds: 0
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Includes bibliographical references and index.
This text emphasizes the three major driving forces behind e-commerce: technological change, business development, and social issues, to provide a coherent conceptual framework for understanding the field.