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Universal methods of design : 100 ways to research complex problems, develop innovative ideas, and design effective solutions /

By: Martin, Bella.
Contributor(s): Hanington, Bruce.
Publisher: Beverly, Massachusetts : Rockport Publishers, 2012Description: 208 p. : ill. (chiefly col.) ; 26 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781592537563 (hbk.); 9781592537563:; 1592537561 (hbk.); 9781610581998 (ebk.); 1610581997 (ebk.).Subject(s): Research -- Methodology | New products -- Design -- ManagementDDC classification: 658.5752
Contents:
Introduction -- 1 : A [or] B testing -- 2 : AEIOU -- 3 : affinity diagramming -- 4 : artifact analysis -- 5 : automated remote research -- 6 : behavioural mapping -- 7 : bodystorming -- 8 : brainstorm graphic organisers -- 9 : business origami -- 10 : card sorting -- 11 : case studies -- 12 : cognitive mapping -- 13 : cognitive walkthrough -- 14 : collage -- 15 : competitive testing -- 16 : concept mapping -- 17 : content analysis -- 18 : content inventory and audit -- 19 : contextual design -- 20 : contectual inquiry -- 21 : creative toolkits -- 22 : critical incident technique -- 23 : crowdsourcing -- 24 : cultural probes -- 25 : customer experience audit -- 26 : design charette -- 27 : design ethnography -- 28 : design workshops -- 29 : desirability testing -- 30 : diary studies -- 31 : directed storytelling -- 32 : elito method -- 33 : ergonomic analysis -- 34 : evaluative research -- 35 : evidence-based design -- 36 : experience prototyping -- 37 : experience sampling method -- 38 : experiments -- 39 : exploratory research -- 40 : eyetracking -- 41 : flexibile modeling -- 42 : fly-on-the-wall observation -- 43 : focus gropus -- 44 : generative research -- 45 : graffiti walls -- 46 : heuristic evaluation -- 47 : image boards -- 48 : interviews -- 49 : KJ Technique -- 50 : Kano Analysis -- 51 : key performance indicators -- 52 : laddering -- 53 : literature reviews -- 54 : the love letter and the breakup letter -- 55 : mental model diagrams -- 56 : mind mapping -- 57 : observation -- 58 : parallel prototyping -- 59 : participant observation -- 60 : Participatory Action Research (PAR) -- 61 : participatory design -- 62 : personal inventories -- 63 : personas -- 64 : photo studies -- 65 : picture cards -- 66 : prototyping -- 67 : questionnaires -- 68 : Rapid Iterative Testing & Evaluation (RITE) -- 69 : remote moderated research -- 70 : research through design - 71 : role-playing -- 72 : scenario description swimlanes -- 73 : scenarios -- 74 : secondary research -- 75 : semantic differential -- 76 : shadowing -- 77 : simulation exercises -- 78 : site search analytics -- 79 : speed dating -- 80 : stakeholder maps -- 81 : stakeholder walkthrough -- 82 : storyboards -- 83 : surveys -- 84: task analysis -- 85 : territory maps -- 86 : thematic networks -- 87 : think-aloud protocol -- 88 : time-aware research -- 89 : touchstone tours -- 90 : triading -- 91 : triangulation -- 92 : unobtrusive measures -- 93 : usablity report -- 94 : usability testing -- 95 : user journeys maps -- 96 : value opportunity analysis -- 97 : web analytics -- 98 : weighted matrix -- 99 : Wizard of Oz -- 100 : word clouds -- Acknowledgements -- About the authors.
Summary: This text provides a thorough and critical presentation of 100 essential research methods and practices for graphic design, delivered in a concise and accessible format. Designers learn the methods and practices that they can use in order to understand and engage users in meaningful ways.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
Standard Loan Standard Loan ATU Sligo Yeats Library Main Lending Collection 658.5752 MAR (Browse shelf(Opens below)) 1 Lost Checked out 13/06/2018 0092436
Total holds: 0

Introduction -- 1 : A [or] B testing -- 2 : AEIOU -- 3 : affinity diagramming -- 4 : artifact analysis -- 5 : automated remote research -- 6 : behavioural mapping -- 7 : bodystorming -- 8 : brainstorm graphic organisers -- 9 : business origami -- 10 : card sorting -- 11 : case studies -- 12 : cognitive mapping -- 13 : cognitive walkthrough -- 14 : collage -- 15 : competitive testing -- 16 : concept mapping -- 17 : content analysis -- 18 : content inventory and audit -- 19 : contextual design -- 20 : contectual inquiry -- 21 : creative toolkits -- 22 : critical incident technique -- 23 : crowdsourcing -- 24 : cultural probes -- 25 : customer experience audit -- 26 : design charette -- 27 : design ethnography -- 28 : design workshops -- 29 : desirability testing -- 30 : diary studies -- 31 : directed storytelling -- 32 : elito method -- 33 : ergonomic analysis -- 34 : evaluative research -- 35 : evidence-based design -- 36 : experience prototyping -- 37 : experience sampling method -- 38 : experiments -- 39 : exploratory research -- 40 : eyetracking -- 41 : flexibile modeling -- 42 : fly-on-the-wall observation -- 43 : focus gropus -- 44 : generative research -- 45 : graffiti walls -- 46 : heuristic evaluation -- 47 : image boards -- 48 : interviews -- 49 : KJ Technique -- 50 : Kano Analysis -- 51 : key performance indicators -- 52 : laddering -- 53 : literature reviews -- 54 : the love letter and the breakup letter -- 55 : mental model diagrams -- 56 : mind mapping -- 57 : observation -- 58 : parallel prototyping -- 59 : participant observation -- 60 : Participatory Action Research (PAR) -- 61 : participatory design -- 62 : personal inventories -- 63 : personas -- 64 : photo studies -- 65 : picture cards -- 66 : prototyping -- 67 : questionnaires -- 68 : Rapid Iterative Testing & Evaluation (RITE) -- 69 : remote moderated research -- 70 : research through design - 71 : role-playing -- 72 : scenario description swimlanes -- 73 : scenarios -- 74 : secondary research -- 75 : semantic differential -- 76 : shadowing -- 77 : simulation exercises -- 78 : site search analytics -- 79 : speed dating -- 80 : stakeholder maps -- 81 : stakeholder walkthrough -- 82 : storyboards -- 83 : surveys -- 84: task analysis -- 85 : territory maps -- 86 : thematic networks -- 87 : think-aloud protocol -- 88 : time-aware research -- 89 : touchstone tours -- 90 : triading -- 91 : triangulation -- 92 : unobtrusive measures -- 93 : usablity report -- 94 : usability testing -- 95 : user journeys maps -- 96 : value opportunity analysis -- 97 : web analytics -- 98 : weighted matrix -- 99 : Wizard of Oz -- 100 : word clouds -- Acknowledgements -- About the authors.

This text provides a thorough and critical presentation of 100 essential research methods and practices for graphic design, delivered in a concise and accessible format. Designers learn the methods and practices that they can use in order to understand and engage users in meaningful ways.

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