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Strategic management /

By: Lynch, Richard L.
Publisher: Harlow, England ; New York : Pearson, 2015Edition: Seventh edition.Description: xxix, 766 pages : col. ill., plates ; 30 cm.Content type: text $2 rdacontent | text Media type: unmediated $2 rdamedia | unmediated Carrier type: volume $2 rdacarrier | volumeISBN: 9781292064666 (print); 9781292064666:; 1292064668 (print).Subject(s): Strategic planning | Business planningDDC classification: 658.4012
Contents:
Strategic management -- A review of theory and practice -- Analysing the strategic environment -- Analysing resources and capabilities -- Strategy dynamics -- Prescriptive purpose delivered through mission, objectives and ethics -- Purpose emerging from knowledge, technology and innovation -- Developing business-level strategy options -- Developing corporate-level strategy options -- Strategy evaluation and development : the prescriptive process -- Finding the strategic route forward: mainly emergent approaches -- Organisational structure, style and people issues -- Implementing and controlling the strategic plan -- Green strategy and sustainability -- Managing strategic change -- Strategic leadership -- Entrepreneurial strategy -- Government, public sector and not-for-profit strategies -- International expansion and globalisation strategies -- Strategy and business models.
Summary: This text has a practical outlook on strategy and a plethora of short examples to illustrate this. It also features a twin perspective of strategy as it consistently compares and contrasts the rational, planned or prescriptive view with the emergent, creative and evolutionary approaches.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
Standard Loan Standard Loan ATU Sligo Yeats Library Main Lending Collection 658.4012 LYN (Browse shelf(Opens below)) 1 Available 0063628
Total holds: 0

Includes glossary and index.

Strategic management -- A review of theory and practice -- Analysing the strategic environment -- Analysing resources and capabilities -- Strategy dynamics -- Prescriptive purpose delivered through mission, objectives and ethics -- Purpose emerging from knowledge, technology and innovation -- Developing business-level strategy options -- Developing corporate-level strategy options -- Strategy evaluation and development : the prescriptive process -- Finding the strategic route forward: mainly emergent approaches -- Organisational structure, style and people issues -- Implementing and controlling the strategic plan -- Green strategy and sustainability -- Managing strategic change -- Strategic leadership -- Entrepreneurial strategy -- Government, public sector and not-for-profit strategies -- International expansion and globalisation strategies -- Strategy and business models.

This text has a practical outlook on strategy and a plethora of short examples to illustrate this. It also features a twin perspective of strategy as it consistently compares and contrasts the rational, planned or prescriptive view with the emergent, creative and evolutionary approaches.

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