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Experiential marketing : integrated theory & strategic application / by Publisher: Los Angeles : SAGE, 2022
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  • Experiential marketing : integrated theory and strategic application
Availability: Items available for loan: ATU Sligo Yeats Library (3)Location, call number: Main Lending Collection 658.827 LEA, ... Not available: ATU Sligo Yeats Library: Lost (1).

Experiential marketing : case studies in customer experience / by Publisher: New York : Routledge, 2021
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.812 BAT. Not available: ATU Sligo Yeats Library: Lost (1).

How cool brands stay hot : branding to generation Y / by
Edition: 2nd ed.
Publication details: London : Kogan Page, 2013
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.827 BER.

Marketing brands to children - ethically! : A compilation of strategies, thoughts, concepts and actions to help combine responsibility and effectiveness in marketing to children / by
Publication details: N. Y. : Strategic Book Pub., 2009
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 174.4 JON.

Global marketing and advertising : understanding cultural paradoxes / by
Edition: 2nd ed.
Publication details: Thousand Oaks, Calif. : Sage, 2005
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.802 MOO.

Ethnic marketing : accepting the challenge of cultural diversity / by
Publication details: London : Thomson Learning, 2005
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.80089 PIR.

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