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Consumer behavior and the practice of marketing /
By: Runyon, Kenneth E
.
Contributor(s): Stewart, David W.
Publisher: Columbus : Merrill Pub. Co., 1987Edition: 3rd ed.Description: xv, 776 p. : ill. (some col.) ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0675204631; 9780675204637.Subject(s): Consumer behavior | Motivation research (Marketing) | Marketing researchDDC classification: 658.8342
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Standard Loan
|
ATU Sligo Yeats Library Main Lending Collection | 658.8342 RUN (Browse shelf(Opens below)) | 1 | Available | M017386 |
Total holds: 0
Includes bibliographies and indexes.