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Strategic management for hospitality and tourism /
By: Okumus, Fevzi.
Contributor(s): Altinay, Levent | Chathoth, Prakash.
Publisher: London : Butterworth-Heinemann, 2011Edition: 1st. edition.Description: xiv, 333 p. : ill., ; 20 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 075066522X; 9780750665223:; 9780750665223.Subject(s): Tourism -- Management
| Hospitality industry -- Management | Strategic planningDDC classification: 647.94068 Summary: This volume presents the latest in strategic thinking and theory. It features a critical and analytical discussion as to how these models and theories can be applied to the industry within real-world contexts.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Standard Loan
|
ATU Sligo Yeats Library Main Lending Collection | 647.94068 OKU (Browse shelf(Opens below)) | 1 | Available | 0078341 |
Total holds: 0
This volume presents the latest in strategic thinking and theory. It features a critical and analytical discussion as to how these models and theories can be applied to the industry within real-world contexts.