Selling & sales management /
By: Jobber, David.
Contributor(s): Jobber, David. Sales technique and management | Lancaster, Geoffrey A.
Publisher: London : Pitman, 1997Edition: 4th ed.Description: xviii, 427 p. : ill. ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0273625926 (pbk); 9780273625926:.Subject(s): Selling
| Sales managementDDC classification: 658.81 Summary: This sales management text covers topics such as direct marketing, computer aided sales support, trade marketing, major account selling and forecasting. It includes a range of examples and cases as well as exam questions for student self-testing.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Standard Loan
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ATU Sligo Yeats Library Withdrawn | 658.81 (Browse shelf(Opens below)) | 1 | Available | 0040273 |
Previous ed.: 1994. - 1st and 2nd ed.: published as Sales technique and management.
This sales management text covers topics such as direct marketing, computer aided sales support, trade marketing, major account selling and forecasting. It includes a range of examples and cases as well as exam questions for student self-testing.
Previous ed.: 1994. - 1st and 2nd ed.: published as Sales technique and management