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		Introduction to marketing / by McDaniel, Carl Lamb, Charles W Hair, Joseph F Edition: 12th ed., global ed. Publication details: Australia : South-Western/Cengage Learning, 2013 Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.8 MCD. Place hold Place recall
		Essentials of marketing / by Lamb, Charles W Hair, Joseph F McDaniel, Carl D Edition: 6th ed., international student ed. Publication details: Australia : South-Western, 2009 Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.8 LAM. Place hold Place recall
		Marketing research / by McDaniel, Carl D Gates, Roger H, 1942- Edition: 7th ed. Publication details: Hoboken, NJ : Wiley, c2007 Availability: Items available for loan: ATU Sligo Yeats Library (3)Location, call number: Electronic Media 658.83 MCD, ... Place hold Place recall
		Marketing research : the impact of the Internet / by McDaniel, Carl D Gates, Roger H, 1942- Edition: 5th ed. Publication details: Cincinnati, Ohio : South-Western, c2002 Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.83 MCD. Place hold Place recall
		Contemporary marketing research / by McDaniel, Carl D Gates, Roger H, 1942- Edition: 3rd ed. Publication details: Minneapolis/St. Paul : West Pub. Co., c1996 Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.83. Place hold Place recall

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