ATU Sligo /ATU St Angela's

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An exploratory study on establishing an Irish luxury fashion brand / by Series: Master of Science in Marketing, 2013 | M. Sc. in Marketing, 2013 | Master of Science in Marketing, 2013 | M. Sc. in Marketing, 2013
Publication details: 2013
Dissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2013
Availability: Items available for reference: ATU Sligo Yeats Library: Not for loan (1).

An exploratory study of the use of brand stategy in the Irish Medical Technology Sector / by Series: Master of Science in Marketing, 2012 | M. Sc. in Marketing, 2012 | Master of Science in Marketing, 2012 | M. Sc. in Marketing, 2012
Publication details: 2012
Dissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2012
Availability: Items available for reference: ATU Sligo Yeats Library: Not for loan (1).

An exploratory study into the luxury services SME sector : the impact of brand equity on performance during an economic uncertainty / by Series: Master of Science in Marketing, 2009 | M. Sc. in Marketing, 2009 | Master of Science in Marketing, 2009 | M. Sc. in Marketing, 2009
Publication details: 2009
Dissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2009
Availability: Items available for reference: ATU Sligo Yeats Library: Not for loan (1).

To investigate if sport sponsorship can remain a secure investment during uncertain economic times? / by Series: Master of Science in Marketing, 2009 | M. Sc. in Marketing, 2009 | Master of Science in Marketing, 2009 | M. Sc. in Marketing, 2009
Publication details: 2009
Dissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2009
Availability: Items available for reference: ATU Sligo Yeats Library: Not for loan (1).

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