MARC details
| 000 -LEADER |
|---|
| fixed length control field |
00559cam a2200193M 4500 |
| 001 - CONTROL NUMBER |
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| control field |
ocn991682328 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20180222195633.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
|---|
| fixed length control field |
a|||||r|||| 001|0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
170626s2017 xx a |r 001|0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1138078166 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781138078161 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)991682328 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
YDX |
| Language of cataloging |
eng |
| Transcribing agency |
YDX |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
338.47796 |
| Item number |
NEW |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Newman, Timothy, |
| 9 (RLIN) |
44714 |
| Dates associated with a name |
1968- |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Social media in sport marketing / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
Routledge , |
| Date of publication, distribution, etc. |
2017. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xiv, 202 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
23 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographic references and index. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Preface -- About the authors -- Introduction to social media -- Introduction to principles of sport communication, marketing and social media -- Social networks and real-time platforms -- Blogging -- Photos, video and podcasting -- Search marketing -- Mobile marketing -- Email marketing -- Planning and measuring a successful social media program. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
33381 |
| Topical term or geographic name entry element |
Mass media and sports |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
44612 |
| Topical term or geographic name entry element |
Social media |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
7817 |
| Topical term or geographic name entry element |
Social marketing |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
6523 |
| Topical term or geographic name entry element |
Sports |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
44715 |
| Personal name |
Peck, Jason Frederick |
| 720 ## - ADDED ENTRY--UNCONTROLLED NAME |
|---|
| Name |
Harris, Charles. |
| 720 ## - ADDED ENTRY--UNCONTROLLED NAME |
|---|
| Name |
Wilhide, Brendan. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Standard Loan |
| Suppress in OPAC |
0 |
| 948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN) |
|---|
| h (OCLC) |
NO HOLDINGS IN LQI - 2 OTHER HOLDINGS |