MARC details
000 -LEADER |
fixed length control field |
02753cam a2200577 i 4500 |
001 - CONTROL NUMBER |
control field |
on1029773585 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OCoLC |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20210921181248.0 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
fixed length control field |
a|||||r|||| 001 0 |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
fixed length control field |
ta |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
180323s2019 enka |rb 001|0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2018014027 |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
National bibliography number |
GBC005250 |
Source |
bnb |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
National bibliography number |
GBB8I9667 |
Source |
bnb |
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
Record control number |
019467471 |
Source |
Uk |
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
Record control number |
019086705 |
Source |
Uk |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781786345721 |
Qualifying information |
hardcover ; |
-- |
alkaline paper |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781786345721 |
Terms of availability |
£35.00 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1786345722 |
Qualifying information |
hardcover ; |
-- |
alkaline paper |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781786347800 |
Qualifying information |
(pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1786347806 |
Qualifying information |
(pbk.) |
029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
OCLC library identifier |
CHVBK |
System control number |
530883546 |
029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
OCLC library identifier |
CHBIS |
System control number |
011201566 |
029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
OCLC library identifier |
UKMGB |
System control number |
019467471 |
029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
OCLC library identifier |
UKMGB |
System control number |
019086705 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)1029773585 |
Canceled/invalid control number |
(OCoLC)1031042586 |
-- |
(OCoLC)1031164059 |
-- |
(OCoLC)1031311764 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Description conventions |
rda |
Transcribing agency |
DLC |
Modifying agency |
OCLCO |
-- |
OCLCQ |
-- |
OCLCF |
-- |
YDX |
-- |
CLE |
-- |
EBC |
-- |
DGU |
-- |
UKMGB |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Edition number |
23 |
Item number |
JUD |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Judge, S. M. |
Fuller form of name |
(Steven M.), |
Relator term |
author. |
245 10 - TITLE STATEMENT |
Title |
Selling science : |
Remainder of title |
how to use business skills to win support for scientific research / |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
London ; |
Name of producer, publisher, distributor, manufacturer |
World Scientific Publishing Europe Ltd., |
Date of production, publication, distribution, manufacture, or copyright notice |
2019. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xvi, 98 pages : |
Other physical details |
illustrations ; |
Dimensions |
24 cm. |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
336 ## - CONTENT TYPE |
Content type term |
text |
Source |
rdacontent |
336 ## - CONTENT TYPE |
Content type term |
still image |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Media type code |
n |
Source |
rdamedia |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Carrier type code |
nc |
Source |
rdacarrier |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Source |
rdacarrier |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references (pages 95-96) and index. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
Introduction -- Information gathering -- Analysis -- Deciding the actions to take -- Recording the analysis and reporting the outcomes -- How to use this book -- The last word. |
520 8# - SUMMARY, ETC. |
Summary, etc. |
Applying for grants, bidding for project funding or helping to sell products are part of the day to day life of a research scientist. Drawing on experience at leading research institutes and companies, the authors of this book turned to best practice in marketing to make 'selling science' interesting and rewarding for scientists. The central thesis of the book is that effective marketing means planning for the impact of research, and this is a skill that every scientist can easily acquire. It sets out a structured approach, supported by tools, checklists and hints from experience so that delivering impact from research becomes 'just the way things are done around here'. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Research, Industrial. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Science and industry. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
New products. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Lucas, Richard |
Titles and other words associated with a name |
(Programme manager), |
Relator term |
author. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Koha item type |
Standard Loan |
Suppress in OPAC |
0 |
948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN) |
h (OCLC) |
NO HOLDINGS IN LQI - 60 OTHER HOLDINGS |