Strategy for tourism /
By: Tribe, John [author.].
Publisher: Woodeaton, Oxford Goodfellow Publishers Ltd, 2016Edition: Second edition.Description: viii, 280 pages : illustrations ; 25 cm.Content type: text | text | still image Media type: unmediated | unmediated Carrier type: volume | volumeISBN: 9781910158623; 9781910158623:; 1910158623; 9781910158616; 1910158615.Subject(s): Tourism -- Planning | Tourism -- Management | Leisure industry -- Management | Leisure industry -- Management -- Case studies | Strategic planningDDC classification: 338.47910684 TRIItem type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Standard Loan | ATU Sligo Yeats Library Main Lending Collection | 338.47910684 TRI (Browse shelf(Opens below)) | Available | 0081607 |
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338.4791068 POW International tourism : planning and management / | 338.47910681 OWE Accounting for hospitality, tourism and leisure / | 338.47910681 OWE Accounting for hospitality, tourism and leisure / | 338.47910684 TRI Strategy for tourism / | 338.47910688 CHH Sustainable marketing of cultural and heritage tourism / | 338.47910688 HUD Marketing for tourism, hospitality & events : a global & digital approach / | 338.47910688 HUD Marketing for tourism, hospitality & events : a global & digital approach / |
Includes bibliographical references and index.
Introduction to strategy -- Strategic analysis -- Strategic choice -- Strategic implementation.
An internationally focused text which explains strategic management, analysis and implementation specifically in the tourism industry. Fully revised and updated, this edition covers strategic management in a variety of tourism contexts. In today's fast moving environment a sound, well-advised strategic plan is essential for all businesses, none more so than those in the tourism industry. Without strategy, organizations are susceptible to strategic drift - a consequence of failure to monitor and respond to the changing external environment.