Marketing research : the impact of the Internet /

By: McDaniel, Carl D .

Contributor(s): Gates, Roger H, 1942-.

Publisher: Cincinnati, Ohio : South-Western, c2002Edition: 5th ed.Description: xxxii, 682, 36, 9 p. : col. ill. ; 26 cm. + 1 computer optical disc (4 3/4 in.).ISBN: 0324131666; 0324067976; 9780324067972; 032412581X (disc); 9780324125818 (disc); 0324129688.Subject(s): Marketing research

DDC classification: 658.83 Continues: Contemporary marketing research.

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Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Standard Loan	ATU Sligo Yeats Library Main Lending Collection	658.83 MCD (Browse shelf(Opens below))	1	Available		M025688

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Previous	658.83 MAL Basic marketing research : applications to contemporary issues /	658.83 MAL Essentials of marketing research : a hands-on orientation /	658.83 MCD Marketing research /	658.83 MCD Marketing research : the impact of the Internet /	658.83 MCG The practice of market research : an introduction /	658.83 NYK Handbook of marketing research methodologies for hospitality and tourism	658.83 POY The handbook of online and social media research : tools and techniques for market researchers /	Next

Includes bibliographical references (p. 26-36 of 3rd group) and index.

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Marketing research : the impact of the Internet /

By: McDaniel, Carl D.

Contributor(s): Gates, Roger H, 1942-.

Browsing ATU Sligo Yeats Library shelves, Shelving location: Main Lending Collection Close shelf browser (Hides shelf browser)

By: McDaniel, Carl D .