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Basic marketing : a marketing strategy planning approach / by
Edition: 19th edition, int. student ed.
Publication details: New York : McGraw-Hill Irwin, 2014
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.8 PER.

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Basic marketing : a global-managerial approach / by Series: McGraw-Hill/Irwin series in marketing
Edition: 15th int. ed.
Publication details: Boston, Mass. : McGraw-Hill, 2005
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Withdrawn 658.8 PER.

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Basic marketing / by
Edition: European ed.
Publication details: London ; New York : McGraw-Hill, 2000
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Availability: Items available for loan: ATU Sligo Yeats Library (2)Location, call number: Main Lending Collection 658.8 PER, ...

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Basic marketing : a managerial approach / by Series: Irvin series in marketing
Edition: 10th ed.
Publication details: Homewood, IL : Irwin, c1990
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.8.

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