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		No cover image available The integration of social networks into branding strategy : the potential for social media networks as part of brand building and marketing strategy / by Loftus, Breda Lowe, Denise Series: Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 Publication details: 2009 Dissertation note: Thesis (M. Sc. - taught) -- IT, Sligo, 2009 Availability: Items available for reference: ATU Sligo Yeats Library: Not for loan (1). Place recall
		No cover image available An exploratory study into the luxury services SME sector : the impact of brand equity on performance during an economic uncertainty / by Berrigan, Susan Ryan, Suzanne Series: Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 \| Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 Publication details: 2009 Dissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2009 Availability: Items available for reference: ATU Sligo Yeats Library: Not for loan (1). Place recall
		No cover image available An evaluation of the use of internal branding among eco-tourism destinations in the North Western region of Ireland / by Toner, Kelly Higgins, Ann Series: Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 \| Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 Publication details: 2009 Dissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2009 Availability: Items available for reference: ATU Sligo Yeats Library: Not for loan (1). Place recall
		No cover image available An exploratory study into the importance of key account management and the value it brings to the buyer-seller relationship / by Sheridan, Sandra Higgins, Ann Series: Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 \| Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 Publication details: 2009 Dissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2009 Availability: Items available for reference: ATU Sligo Yeats Library: Not for loan (1). Place recall
		No cover image available The practice of customer relationship management (CRM) in five small enterprises in Co. Leitrim / by Maxwell, Elaine Ward, Emer Series: Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 \| Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 Publication details: 2009 Dissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2009 Availability: Items available for reference: ATU Sligo Yeats Library: Not for loan (1). Place recall
		No cover image available To investigate if sport sponsorship can remain a secure investment during uncertain economic times? / by Hughes, Christina Ryan, Suzanne Series: Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 \| Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 Publication details: 2009 Dissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2009 Availability: Items available for reference: ATU Sligo Yeats Library: Not for loan (1). Place recall
		No cover image available The impact of celebrity endorsement on the purchasing behaviour of women between the ages of 18 and 60 in the West of Ireland / by Murray, Patricia Dunne, Lisa Series: Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 \| Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 Publication details: 2009 Dissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2009 Availability: Not available: ATU Sligo Yeats Library: Lost (1). Place recall
		No cover image available An investigation into the relationship between sale and marketing departments of retail outlets located in the North West region of Ireland / by McCabe, Neil Moran, Carol Series: Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 \| Master of Science in Marketing, 2009 \| M. Sc. in Marketing, 2009 Publication details: 2009 Dissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2009 Availability: Items available for reference: ATU Sligo Yeats Library: Not for loan (1). Place recall

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