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The best digital marketing campaigns in the world II / by
Publication details: London ; Philadelphia ; New Delhi : Kogan Page, 2014, (2015)
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.872 RYA.

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Marketing : real people, real choices / by
Edition: Global edition, 8th edition.
Publication details: Harlow, Essex, England : Pearson, 2015
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.8 SOL.

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Global marketing / by
Edition: Sixth edition.
Publication details: Harlow, England : Pearson, 2014
Availability: Items available for loan: ATU Sligo Yeats Library (3)Location, call number: Main Lending Collection 658.84 HOL, ...

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Strategic marketing / by
Edition: 10th ed.
Publication details: New York : McGraw-Hill, 2013
Availability: Items available for loan: ATU Sligo Yeats Library (4)Location, call number: Main Lending Collection 658.802 CRA, ...

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Marketing management : knowledge and skills / by
Edition: 10th ed., international student edition.
Publication details: New York : London : McGraw-Hill Higher Education ; McGraw-Hill [distributor], 2011
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.8 PET.

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Strategic marketing / by
Edition: 9th ed.
Publication details: Boston : McGraw-Hill Irwin, c2009
Availability: Items available for loan: ATU Sligo Yeats Library (3)Location, call number: Main Lending Collection 658.802 CRA, ...

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Principles and practice of marketing / by
Edition: 2nd ed.
Publication details: Andover, Hampshire, U.K. : South-Western/Cengage Learning, c2009
Availability: Items available for loan: ATU Sligo Yeats Library (2)Location, call number: Main Lending Collection 658.8 BLY, ...

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Resort destinations : evolution, management and development / by
Publication details: Amsterdam ; Boston : Butterworth-Heinemann/Elsevier, c2009
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 338.4791 PRI.

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Marketing management / Philip Kotler ... [et al.]. by
Edition: European ed.
Publication details: Harlow : Financial Times Prentice Hall, 2009
Availability: Items available for loan: ATU St Angela's McKeown Library (1)Location, call number: Main Lending Collection 658.802 KOT.

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Brand portfolio strategy : the interactive effect of perceived fit, brand portfolio strategy, and differentiation on brand extension evaluations / by
Publication details: Saarbruecken, Germany : VDM Verlag Dr. Mueller Aktiengesellschaft, 2008
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.827 PET.

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eTourism case studies : management and marketing issues in eTourism / by
Publication details: Oxford : Butterworth-Heinemann, 2008
Availability: Not available: ATU Sligo Yeats Library: Lost (1).

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International marketing strategy : analysis, development and implementation / by
Edition: 5th ed.
Publication details: London : South-Western, 2008
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.84 DOO.

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Global marketing management : a casebook / by
Edition: 5th ed.
Publication details: Mason, OH : Thomson/South-Western, 2006
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Withdrawn 658.84 QUE.

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Strategic marketing / by Series: McGraw-Hill/Irwin series in marketing
Edition: 8th ed.
Publication details: Boston, Mass. : McGraw-Hill, c2006
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.802 CRA.

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Cases in global marketing strategies : 2005 annual update / by
Edition: 6th ed.
Publication details: Boston : Houghton Mifflin, 2005
Availability: Items available for loan: ATU Sligo Yeats Library (2)Location, call number: Main Lending Collection 658.84 JEA, ...

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Strategic marketing problems : cases and comments / by
Edition: 10th ed.
Language: English
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, 2004
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.802 KER.

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Global marketing strategies / by
Edition: 6th ed.
Publication details: Boston, Mass. : Houghton Mifflin, 2004
Availability: Items available for loan: ATU Sligo Yeats Library (2)Location, call number: Withdrawn 658.84 JEA, ...

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Global marketing management / by
Edition: 7th int. ed.
Publication details: Upper Saddle River, N.J. : Prentice Hall, 2002
Availability: Items available for loan: ATU Sligo Yeats Library (12)Location, call number: Main Lending Collection 658.848 KEE, ...

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Marketing strategy / by
Edition: 2nd ed.
Publication details: Fort Worth : Harcourt College Publishers, 2002
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Withdrawn 658.8 FER.

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Global marketing strategies / by
Edition: 5th ed.
Publication details: Boston : Houghton Mifflin, c2001
Availability: Items available for loan: ATU Sligo Yeats Library (5)Location, call number: Main Lending Collection 658.848 JEA, ...

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Marketing management : knowledge and skills / by
Edition: 6th ed.
Publication details: Boston, Mass. : Irwin/McGraw-Hill, 2001
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.8 PET.

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Marketing management / by
Edition: 2nd ed.
Publication details: Cincinnati : South-Western College Pub., 2001
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.8 CZI.

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Cases in strategic marketing / by
Publication details: Upper Saddle River, NJ : Prentice Hall, 2000
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.802 ROS.

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Strategic marketing / by Series: The Irwin/McGraw-Hill series in marketing
Edition: 6th ed.
Publication details: Boston : Irwin/McGraw-Hill, 2000
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.802 CRA.

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Cases in marketing management by
Publication details: John Wiley & Sons
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.8.

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Global marketing management / by
Edition: 4th ed.
Publication details: Reading, Mass. : Addison-Wesley, c1999
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.848.

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Managing marketing : concepts and Irish cases / by
Edition: 2nd ed.
Publication details: Dublin : Gill & Macmillan, 1999
Availability: Items available for loan: ATU Sligo Yeats Library (2)Location, call number: Main Lending Collection 658.8009415 MUR, ...

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Global marketing strategies / by
Edition: 4th ed.
Publication details: Boston : Houghton Mifflin, 1998
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.8 JEA.

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International marketing strategy : contemporary readings / by
Publication details: London ; Boston : International Thomson Business Press, 1997
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Withdrawn 658.8 DOO.

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Case studies in marketing / by Series: Irish studies in management
Publication details: Dublin : Oak Tree Press in association with the Graduate School of Business, University College Dublin, c1995
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.80722.

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Global marketing strategies / by
Edition: 3rd ed.
Publication details: Boston : Houghton Mifflin, c1995
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.848 HEN.

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International marketing strategy : analysis, development, and implementation / by
Publication details: London ; New York : Routledge, 1994
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.848 PHI.

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Marketing strategy and plans. by
Edition: 3rd ed. / David J. Luck, O.C. Ferrell, George H. Lucas, Jr.
Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1989
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Withdrawn 658.8 LUC.

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International marketing management : strategies and cases / by
Publication details: Boston : Houghton Mifflin, 1988
Availability: Items available for loan: ATU Sligo Yeats Library (2)Location, call number: Main Lending Collection 658.848 JEA, ...

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